Content Strategy & Creation

Use the power of content to demonstrate the value you bring.

Publishing the right content, for the right people, in the right places starts with a clear plan of action.

We help you establish goals, choose message points, identify tone and language, and create winning content.

Content That Connects

When you show your brand, you stand out from competitors.

Understand what makes you different (and better) and define your customers’ needs.

Prove to customers and prospects that only you can get them what they want or where they want to be …

Stand out from competitors, especially in saturated services industries
✓ Get to the heart of why people need you
✓ Stay in touch with past customers for recession-proof relationship building
✓ Leverage behavioral science and UX best practices to convince users to take next steps
✓ Created by content pros who quickly understand and adapt to you brand and message
✓ Developed with your voice by creatives who get you
✓ Equip your teams to generate demand and close deals

Key services and deliverables

Content Strategy Workshops

Messaging Frameworks

Content Calendars

Email Marketing

Lead Generation Content

Social Media Posts

Website Copywriting

Sales Enablement Materials

Search Engine Optimization

Blog Articles

Brand & Product Videos

PR Assets & Press Releases

“[Content Defined] has been an absolute pleasure to work with. Knowledgable, honest, accessible, and timely. [They] helped us port our website to a new platform so that we could leverage a content management system, and [they are] highly skilled at content design and writing. Organized and thoughtful, [CD] has helped us increase our brand awareness and establish our firm as a thought leader in the industry.”

Tracie Rasmussen, BlueStone Advisors

“We appreciate that Content Defined has done a wonderful job changing focus and trying different options in an effort to understand our business and find the right fit for our company. The communication and expectations have been outlined well from day one. As a small business where all employees wear many hats it has been great to give this focus to a company with the experience and an outside perspective.”

Rebecca LeBarre, Evergreen Landscape Associates


Free Website Audit ($99 Value)

We’ll review your website for basic performance and best practices. You’ll get a better feel for how to improve your online presence.

We’ll check for:
✔ Site speed and performance issues
✔ User experience recommendations
✔ Modern design practices
✔ Messaging consistency and power
✔ SEO best practices

“In addition to bringing all the necessary competence for designing and installing a first class website on an aggressive time schedule, Content Defined … elevated my vision to a whole new and much welcomed level. I highly recommend them, they were a delight to work with and I am ecstatic over the end result.”


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